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© 2023 Toitoit

3 AM is the hour of writers, painters, poets, over-thinkers, silent seekers, and creative people. We know who you are, we can see your light on. Keep on keeping on!

Unknown

This is a present from a small distant world, a token of our sounds, our science, our images, our music, our thoughts, and our feelings. We are attempting to survive our time so we may live into yours. We hope someday, having solved the problems we face, to join a community of galactic civilizations. This record represents our hope and our determination, and our good will in a vast and awesome universe.

Jimmy Carter’s Voyager 1 Letter (June 16, 1977)

Content makes the sale, delivers the service and builds the brand. The architecture is the container of the website, but content—well, it’s the content in the container. We don’t buy from iTunes because of its architecture; we buy because of its music. Great information architecture is invisible so that the content can shine through.

Gerry McGovern

I’ve stopped saying “good” and “bad.” It’s either successful or unsuccessful. Let’s face it, there is bad design that is successful. You can debate what good design and bad design is until you are blue in the face. Branding is meaningful differentiation.

Alex Center

If you want to shrink something,
you must first allow it to expand.
If you want to get rid of something,
you must first allow it to flourish.
If you want to take something,
you must first allow it to be given.
This is called the subtle perception
of the way things are.
The soft overcomes the hard.
The slow overcomes the fast.
Let your workings remain a mystery.
Just show people the results.

Lao Tzu

First learn computer science and all the theory. Next develop a programming style. Then forget all that and just hack.

George Carrette

Design should never say, ‘Look at me.’ It should always say, ‘Look at this.’

David Craib

Travel is the only thing you buy that makes you richer.

Unknown

Design isn’t crafting a beautiful textured button with breathtaking animation. It’s figuring out if there’s a way to get rid of the button altogether.

Edward Tufte

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